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Susan
Besemer, PhD.
is a research psychologist and the founder of ideafusion.
Since the early 1980s she has been studying the
characteristics of creative products through Creative Product Analysis, both in
the US and in Norway.
After two decades of academic research experience with Creative Product
Analysis, culminating with a
dr.philos. degree from the University of Bergen,
Norway,
Dr. Besemer founded
ideafusion
because she wanted to share this valid, reliable method for improving new
product concepts with the world of business. A certified problem-solving
facilitator, she is ready to lend a helping hand to
help
your
organization
assess, strengthen and develop your
products.
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